Possible 2026 Day 1: AI, AdTech, CTV & the Future of Media | Signal & Noise Compilation
- 6 days ago
- 1 min read
Recorded live from the MadConnect Mansion in Miami, this special Signal & Noise episode captures Day 1 of Possible 2026—bringing together some of the sharpest operators across advertising, media, data, and AI.
Across a full day of rapid-fire interviews, Rio Longacre, Brett House, and Krish Raja sat down with industry leaders to unpack what’s actually happening beneath the surface of the hype cycle.
Dave Rosner — On the untapped power of publisher data and the buy-side blind spot
Pete Blackshaw — On brand trust in an AI-driven discovery landscape
Patrick Duggan — On AI monetization and the race to profitability
Erez Levin — On ad quality, attention, and the race to the bottom
Aubriana Alvarez Lopez — On orchestration, AI, and fixing the adtech operating model
Nathan Lindberg — On gaming, creators, and the next media frontier
MK Marsden — On AI’s impact on sales and the future of the revenue engine
Sarah Caputo — On CTV monetization, frequency, and the viewer experience
From AI-driven operating models and monetization strategies to CTV fragmentation, ad quality, and the rise of new creator ecosystems—Day 1 of Possible made one thing clear:
The industry isn’t lacking innovation—it’s struggling to operationalize it.
This compilation brings together the sharpest insights, debates, and moments from the floor.
👉 Want the full conversations? Each interview is available individually on our YouTube channel.
Possible is one of the fastest-growing gatherings in media, marketing, and technology—bringing together brands, platforms, agencies, and innovators to define what’s next. Day 1 set the tone: AI is here, but execution is the real battleground.
More from Day 2 coming soon.
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