The Complete Feed

Explore every Signal & Noise podcast, article & video in one place from all our guests & contributors.

Marketing Without Marketers? Julius Körfgen on Autonomous AI, Growth, and the End of the Marketing Stack

What happens when AI stops assisting marketers—and starts becoming the marketing team? Brett House and Rio Longacre sit down with Uplane CEO Julius Körfgen to explore the rise of autonomous marketing. From AI-powered strategy and creative to media buying and optimization, they discuss why the future belongs to end-to-end AI systems, how marketing teams will evolve, and why human creativity will matter more than ever.

Jul 31

Signal Break: Agentic Trading Is Here

The future of digital advertising may have just taken a major step forward. Following Boostr and Vox Media’s landmark agentic media buy using AdCP, Patrick O’Leary joins Signal & Noise to explain how AI agents negotiated a real media transaction, what humans still controlled, and why this could reshape buying, selling, and the economics of digital advertising. If you want to understand where agentic trading is headed, this conversation is essential.

Jul 10

Can We Still Trust Attribution? Brian Quinn on AppsFlyer, Privacy, and Measurement

Attribution was supposed to make marketing measurable. Instead, privacy changes, signal loss, and walled gardens have made it harder than ever to know what's actually driving results. In this episode of Signal & Noise, Brett House and Rio Longacre sit down with Brian Quinn, President & GM of AppsFlyer, to explore the future of attribution, fraud, clean rooms, AI, and why the industry's most trusted metrics may deserve a second look.

Jul 9