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The GTM Slop Problem: Marc Sabatini on the Six Dimensions of GTM. Partner Buying, and Winning the US Market

The GTM Slop Problem: Marc Sabatini on the Six Dimensions of GTM. Partner Buying, and Winning the US Market

The GTM Slop Problem: Marc Sabatini on the Six Dimensions of GTM. Partner Buying, and Winning the US Market

Most B2B companies don't fail because the product is bad — they fail because the system around it is broken. In this episode of Signal & Noise, Marc Sabatini (Co-Founder & CCO at HighSignals) breaks down the GTM Slop Problem: why launches stall, teams misalign, and great products still lose. 30+ years of GTM experience. No theory. Just how it actually works — or doesn't.

Apr 20

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