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Signal Break: Publicis Acquires LiveRamp

Signal Break: Publicis Acquires LiveRamp

Signal Break:The Real Take on the LiveRamp Acquisition by Publicis Groupe

The independent infrastructure era may be ending. In this "Signal Break," we unpack one of the most consequential AdTech deals in years: Publicis Groupe acquiring LiveRamp. Joined by Bob Walczak and Krish Raja, we break down what this deal really means for identity, clean rooms, publishers, UID2, systems integrators, and the future of the open internet.

6 days ago

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