The Complete Feed

Recorded live at Zeta Live 2026, Brett House sits down with Zeta Global Chief Growth Officer Ed See to explore how AI is transforming marketing into an intelligence function. They discuss precision vs. personalization, identity and signals, AI agents, the future of agencies, data and AI sovereignty, and why the marketer of tomorrow may need to become far more multidisciplinary.

Recorded live at Advertising Week 2026, Rio Longacre and Brett House sit down with Tealium’s Zack Wenthe and Databricks’ Adrian Bolosan to explore how AI is reshaping the enterprise marketing stack. They discuss composability, customer data, real-time decisioning, identity, marketing engineering, agentic AI, and why strong data foundations and human judgment will define the companies that win.

Everyone is talking about AI… but very few people have spent decades building AI systems that millions actually use. In this episode, Zohar Karu, Head of AI at Taelor and former Chief Data Officer at eBay, joins Signal & Noise to explore why AI transformation is really organizational transformation. We discuss personalization, enterprise adoption, trust, and why the companies that win with AI won’t necessarily have the best models—they’ll build the products and cultures peopl

Fern Potter left a senior ad-tech leadership role to co-found Intelligent Assistance around a bold premise: AI works best when it expands human judgment rather than pretending to replace it. She joins Signal & Noise to discuss why AI is not a strategy, how companies move from pilots to commercial impact, what programmatic advertising can teach us about unchecked automation, and why the future belongs to organizations that combine machine speed with human context, creativity,